What is it? A completely new contender in the world of energy refreshment, Limonada Mathé is a natural energy soft drink, which looked to appeal to the new health conscious and zealous generation.
Our branding needed heritage, combined with the vibrancy of South American colours and culture. Like the product, our design needed to feel new, and take you on a journey.
We needed to tick all obvious branding must haves for this kind of project; bold, dynamic, eye-catching, you know the rest. But overall, it needed to be something you’d never seen before. Now to let the work do the talking.